Archive for 'chiropractor PI marketing'

Colossus Seminar Chiropractic PI Marketing

Dr. Paul Hollern, Online Chiropractic Marketing Systems

For those of you who missed the colossus seminar in January this is Part 1 of a series.

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It lasts about 40 minutes so it would be a good lunch video.

In this video my friend Dr. Matt explains some of the main principles of colossus and how they relate to personal injury management.

As you know the basis of the chiropractic PI marketing system is to offer a message that would be appealing to PI attorney.

The two chiropractic PI marketing themes to attorneys are how to make more money and how to get more PI patients from chiropractors.

The chiropractic PI marketing is bases on a sales presentation which performs those two themes.

This is a copy of a recent e-mail from one of my clients when we instituted the patient chiropractic PI marketing system.

In a short time frame I’ll be sending you a video presentation of the guts of the chiropractic PI marketing program and why it is appealing to the recipient.


Popular Chiropractic PI Marketing Seminar Video

Dr. Paul Hollern, Chiropractic PI Marketing Expert

This is one of the most popular chiropractic PI marketing seminar videos. I shared content on PI marketing and Dr. Steve shared information on the clinical aspects of personal injury.

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There are many subjects covered and it shares a significant amount of insight into the potential for chiropractic PI marketing.

Additional subjects include the chiropractic PI adverting formula, chiropractic PI sales formula and PI attorney marketing.

My company online chiropractic marketing specializes in chiropractic PI marketing, adverting and sales.

Each year we offer 3 chiropractic PI seminars which are free to my clients. The last seminar was on how PI attorney are paid using the insurance industry software “Colossus”.

For more information on how to increase your chiropractic PI patient base through sales and adverting give me a call at 813-480-1693.

Chiropractic PI Marketing How Auto Injuries Compensated

Dr. Paul Hollern, Chiropractic PI Marketing Expert

When I speak with potential clients about my chiropractic PI marketing program I usually find out they do not know how auto injuries are compensated.

This is a brief list of how auto accident injuries are compensate

How Auto Injuries are Compensated

Major categories:

1. Medical injury

2. Lost wages

3. Pain and suffering

4. Degree of fault is taken into consideration


1. Permanent injury

2. Medical care related expenses, gas food lodging

3. Loss range of motion

4. Spinal disc injury-bulge, herniation,

5. Peripheral nerves

6. Loss of feeling

7. Loss of strength

8. Loss of reflexes

9. Central Nervous systems:

10. Memory loss

11. Speech affected

12. Balance

13. Ringing in ears,

14. Mood changes

15. Spinal joint stability

16. Present surgery or possibility

17. TMJ altered

Lost wages:

1. Past and future

2. Change jobs

3. Retool education

4. Have to work part time

5. Wages lost due to treatment

Pain and Suffering: (missed experiences, lost opportunities)

1. Standing, Sitting, Sleeping affected

2. Play with children or grandchildren

3. Personal hygiene affected, washing, use bathroom,

4. Get dressed, fix hair, tie shoes

5. Loss Sexual Function

I also take this information and create a doctor auto responder video series with a squeeze page for chiropractic PI marketing.

The research has shown the most Googled terms relative to auto injuries are how an auto accident injury claim is compensated.

So if you are not or have not used this information for your chiropractic PI marketing I suggest you start.

Chiropractic Personal Injury Marketing Systems

Call Dr. Paul (813) 480-1693. Internet Based Chiropractic PI Marketing.

PI Marketing for Chiropractors

For more information on chiropractic PI marketing give me a call at 813-480-1693.