Archive for 'chiropractic auto injury marketing'

The Following Companies Are Known To LIcense COLOSSUS

Dr. Paul Hollern, PI Marketing for Chiropractors

Colossus is know as the software a signficant number of personal injury carriers use to determine compensation.

However most chiropractors are unaware of the principles of the software and therefore can potentially damage the case by improper documentation.

If you are a chiropractor trying to market to PI attorneys for business it would be wise to familiar with the principles of Colossus.

The following companies are known to license COLOSSUS:

  • Aetna
  • Allstate (since 1997)
  • American National Property and Casualty (since 1997 in 38 states)
  • American Family Group of Madison (since 1996)
  • Arrow Claims Management (since 1997)
  • AXA Insurance (based in UK, one of the world’s largest insurance group) (2001)
  • Bishopsgate Insurance (since 2000)
  • Explorer Insurance Company (1997)
  • Farmers Insurance Group of Companies (2000)
  • Federated Mutual Insurance Company (1998)
  • General Casualty Insurance Companies (1998)
  • Grange Mutual Casualty Companies (1998)
  • Great American Insurance Company (1998)
  • Hartford Financial Services (2000)
  • Keystone Insurance Companies of Philadelphia
  • Metropolitan Group, Rhode Island Norwich Union
  • Motorist Mutual –American Hardware Insurance Group (1998)
  • Ohio Casualty Group of Insurance Companies (1998)
  • State Auto Insurance Companies of Columbus (1996)
  • 20th Century Industries (1997)
  • Travelers/Aetna Property Casualty (1996)
  • United Services Automobile Association (USAA) (1997)
  • Utica Mutual Insurance Company (2000)
  • Zurich Personal Insurance (1998)

At Online Chiropractic Marketing Systems we use 11 different marketing systems for your PI marketing.

To learn more call me at 813-480-1693.

Whiplash Biochemical Markers For Chiropractic Personal Injury Marketing

Dr. Paul Hollern, Chiropractic PI Marketing Expert

One of the most effective tools for personal injury marketing is objective documentation. There is now the possibility of a Whiplash Biochemical Marker to aid not only your clinical skills but your chiropractic personal injury marketing.

Using third party objective findings not only helps the patient but their PI attorney.

This is just another tool for your chiropractic personal injury marketing.

Protein S-100B is an established serum marker of primary and secondary brain damage and stroke. A group of patients after mild head injury (MHI) develop post-concussion symptoms that interfere with the ability in the short-term to return to work or undertake certain activities.

The aim of this study was to examine the correlation of serum S-100B with short-term outcome after MHI. We studied 100 subjects who were referred to the Emergency Department (ED) after a MHI. All subjects had a GCS of 15 either with or without loss of consciousness (LOC) and/or post-traumatic amnesia (PTA). Serum S-100B was collected within 3 h from the injury and a value of ≥0.15 μg/L was considered as abnormal.

Subjects with other injuries, including scalp or cervical spine, were excluded, as well as those with alcohol/narcotic drug consumption or history of serious physical/mental illness. An independent observer measured the return to work/activities within one week. Thirty-two (32%) subjects had elevated S-100B. The failure to return to work/activities was significantly correlated with elevated S-100B: subjects with increased S-100B had a failure rate of 37.5% versus 4.9% of those with normal values (p = 0.0001).

In MHI, the elevated S-100B seemed to correlate with an unfavorable short-term outcome. This might be useful in (1) selecting patients who need closer observation, hospitalization, and further investigations (such as CT scan or MRI), and (2) the prognosis of genuine post-concussion symptoms, that interfere with return to work or activities, versus other causes such as premorbid personality, labyrinthine dysfunction, whiplash syndrome, postinjury stress, occupational injury, litigation, and malingering.

I have included the full article for download.

Whiplash Biochemical Markers

Personal Injury marketing for chiropractors.
PI Chiropractic Marketing includes:

  • How to market for PI patients from your old patient base.
  • How to stimulate PI referrals.
  • PI Attorney marketing system.
  • MD personal injury marketing system.
  • Internet based organic personal injury marketing.
  • Pay per click personal injury marketing.
  • Dr. Paul Hollern PI Advertising system.

For Personal Injury Seminar for Chiropractors Call (813) 480-1693 for more information or to enroll.

 

Unique PI Marketing for Chiropractors Seminar

Dr. Paul Hollern, Chiropractic PI Marketing Expert

One of the most effective forms of marketing is video marketing. Buy you do not want to just use video marketing for PI, you want to include a couple other very important factors. Those factors are personal videos of the chiropractor and just as important use an auto responder for automated video followup.

One of the PI marketing systems we offer chiropractors is our customized and personal PI attorney marketing. What this involves is creating a set of videos of the chiropractor offering very specific personal injury message to attorney in how they can benefit from the chiropractors serves. Not only should the PI attorney benefit but the message should solve one of the PI attorneys primary problems.

If your chiropractic PI attorney marketing and services and solve a major PI attorney problem you get their personal injury referrals

This is exactly what my PI attorney marketing systems involves. Not only does it solve one of the personal injury attorney problems but it uses Internet based videos with automated followup. Using this type of PI marketing for chiropractors is not only effective but leverages the chiropractors time and is very inexpensive to cheap.

If your interesting in PI marketing for chiropractors give me a call, we specialize in PI marketing for chiropractors. Call 813-480-1693.

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