PI Marketing for Chiropractors Includes Doctor Videos

Dr. Paul Hollern, Chiropractic PI Marketing Expert

There are several factors which help with PI marketing for chiropractors. Some of the factors include:

  • Pain based message
  • Specific target market
  • Search engine optimization
  • Pay per click
  • Introduction letters
  • E-mail auto responders

Just to name a few.

How ever one of the most important factor for PI marketing for chiropractors is using videos of the doctor.


  • 55% of how we communicate is visual
  • Most recipients would rather watch a video than read
  • Videos help build trust
  • Videos help decrease defenses
  • Videos help decrease resistance
  • Videos help build confidence

When using PI marketing either to potential patients or to PI attorneys, I strongly suggest using personal doctor videos to offer your message.

If you need help or more PI marketing for chiropractor information give me a call, I specialize in using doctor videos for PI marketing. Call 813-480-1693.

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