How to use a Web-Cam for Chiropractic Personal Injury Marketing
Dr. Paul Hollern, Chiropractic Internet Marketing Expert
One of the best methods to attract PI patients to your chiropractic office is to use a web-cam and talk to your past patients.
On average 2% of you patient population is in a car injury every year with 7 people in their circle of influence
Multiple 2% times the number of patients in your data base. Send out a video message monthly to your patients base using a web-cam and placing the link of the video into your e-mail. It’s free and the best visual medium.
Your message should focus on the top three questions PI patients have:
- Who pays for the cost of injury and damage
- What specific therapy do you offer for car injuries
- How is a car injury compensated
By sending a visual message of the doctor regularly to your patients base and offering relevant information you have several factors working in your favor:
- Visual message
- Relevant message
- High leverage of time
Start sending relevant web-cam video message to your past patients to stimulate your chiropractic personal injury marketing.
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