Best Message for PI Marketing Chiropractors Past Patients

Dr. Paul Hollern, Chiropractic PI Marketing Expert

One of the best sources of PI marketing for chiropractors potential PI patients is your past patients and their family and friends. About 2% of your past patients are in auto accidents every year. There are many other providers marketing for their business.

Now if you take your past patient number and multiply it times seven. Seven represents the average persons circle of influence. That is to say the number of people in that persons life who know and trust. This now represents a significant number of potential PI patients.

The message your send should be the primary questions they would have if involved in an auto accident.

These are the top 5 questions your past patients would like more information on if they have been involved in an auto accident:

  1. Who pays for what?
  2. What are the best auto injury therapies?
  3. How are auto injuries compensated?
  4. Top 10 auto injury mistakes
  5. Seven tips to avoid permanent auto injury

If you create this content and regularly get this information out to your past patients you will see your PI marketing for chiropractors make a difference.

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