Archive for June, 2012

Best Online PI Marketing For Chiropractors

Dr. Paul Hollern, Online PI Marketing for Chiropractors Expert

When patients go online after an auto injury or personal injury one of the main factors they will want to know is what doctors are on their auto insurance or what doctors will accept their personal injury insurance.

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So what you would want to do to capture these potential patients using online PI marketing for chiropractors is to create, search engine optimize and distribute videos online.

The content of the videos should reflect the very questions these potential PI patients would have. These questions involve if the insurance company will pay for your services. They also would like to know if they need a referral form there medical provider and if you would accept their insurance.

Create and distribute videos of the doctor, not generic or photos, and upload they to several videos sharing sites. The more popular the site the better from a search engine perspective.

In the videos be sure to include a call to action and your contact information.

The video should be watermarked with your website URL.

In the description of the videos be sure to include you contact information and address. The very first part of the video description for your online PI marketing for chiropractors should be a live link back to your website for more information.

If you really wanted to increase the effectiveness of the video offer free information in the form of a squeeze page with follow up video using the most important questions these potential patients would want to know. Add the link to the squeeze page in the description of the video so when they click on the link it takes them directly to the squeeze page where they have to enter their name and e-mail to receive this information.

Now your online PI marketing for chiropractors will have an automated follow up system which will significantly increase the effectiveness of your online PI marketing for chiropractors.

For more information on how to set this up give me a call at 813-480-1693.

Online PI Marketing Chiropractors, Automated PI Marketing for Chiropractors, Dr. Paul Hollern,

Call (813) 480-1693.

Online PI Marketing Chiropractors Company

Best Chiropractic Personal Injury Marketing Treatment Keywords

Dr. Paul Hollern, Chiropractic Personal Injury Marketing Expert

When potential personal injury patients search the internet they will have a tendency to search specific keywords. If you have content on the first page of Google when they search you have a strong chance of capturing these personal injury patients.

The best chiropractic personal injury marketing keywords are:

  • Auto Injury Relief (Location)
  • Auto Accident Injury Relief (Location)
  • Auto Injury Therapy (Location)
  • Auto Accident Injury Therapy (Location)
  • Auto Injury Treatment (Location)
  • Auto Accident Injury Treatment (Location)

The words relief, therapy and treatment are key chiropractic personal injury keywords because they indicate wanting to take action.

The root word itself such as auto injury indicates they are just searching for information.

The (Location) is specific to your town or city.

In addition add to this list the keywords car injury, whiplash injury, motorcycle injury, truck injury. Add the same extension keywords to each and you will have over 50 keywords covered on the internet for your chiropractic personal injury marketing.

When you create and submit the content be sure to use videos and in the videos offer solutions to each of these personal injury keywords. Most people will play a video before they read an article or blog.

In your chiropractic personal injury marketing videos be sure to include a call to action, maybe even an offer and your contact information.

More and more potential personal injury patients are searching the internet for information related to their condition.

Over 67% of patients will search the internet for their condition before they make the first appointment with a doctor. So if you are the one who is in front on them on the internet answering their questions chances are you will get the call.

For more information on chiropractic personal injury marketing give me a call at 813-480-1693.

Chiropractic Personal Injury Marketing, Dr. Paul Hollern,

Call (813) 480-1693. Internet Based Chiropractic Personal Injury Marketing.

Chiropractic Personal Injury Marketing Company

Top 4 PI Marketing For Chiropractors Systems

Dr. Paul Hollern, PI Marketing Chiropractors Expert

When you look at the top marketing programs for any product or service they all follow the same formula. The top PI marketing for chiropractors systems start by reverse engineering your target market for the following categories.

  1. Demographics
  2. Psychographics
  3. Geographics
  4. Psychographic Barriers
  5. Vehicle of Communication
  6. Unique Sales Position

After you have performed the research to identify each of these factors you will have the best opportunity for an effective chiropractic personal injury marketing campaign.

The top 4 PI marketing systems for chiropractor on the internet are:

  1. PI insurance videos
  2. Auto Injury keywords
  3. Auto Injury Problems
  4. Auto Injury Attorney Information

When patients are involved in auto injuries they will frequently ask if there insurance will cover the care and who or which doctors will accept there insurance. Having videos on the internet regarding each of the personal injury insurance carriers will capture these potential PI patients.

Often when patients are injured they will search on the internet auto injury related keywords such as relief, therapy and treatment. If you have content on the internet for your PI marketing for chiropractors this will be another way to capture these potential patients.

Auto injury patients will search the internet for the common problems associated with auto injuries such as back pain, neck pain or disc injury. Offering content on the internet especially in the form of videos will help capture these patients.

Having relevant information on the internet about the most common questions patients have about PI attorney has the potential to capture these personal injury patients when they search the internet for PI information.

These are some of the most common forms of information potential patients will search for on the internet. If your PI marketing for chiropractors systems cover these topics chances are you will increase your PI patient base.

For more information on how to use the internet for your PI marketing for chiropractors give me a call at 813-480-1693. We offer all these solutions and more for chiropractic PI marketing.

PI Marketing Chiropractors, Automated PI Marketing for Chiropractors, Dr. Paul Hollern,

Call (813) 480-1693.

PI Marketing Chiropractors Company

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