Archive for April, 2011

Chiropractic Personal Injury Marketing Show:

PI Report Writing Drivers

Dr. Paul Hollern Interview Dr. Matt of the PI Institute

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Chiropractic Personal Injury Marketing Show

PI marketing, education and workshops. Dr. Paul Hollern has opened 77 chiropractic offices in 20 states and provides chiropractic education and online chiropractic personal injury marketing material to increase your personal injury cases.

Five steps to PI marketing:

1. Complete knowledge of the three phases of healing of each tissue after an injury.

2. How to quantify the injured tissue using proper diagnostics and cross referrals.

3. How to create an impairment rating which corresponds to traditional medicine.

4. How to write a personal injury report which corresponds with colossus, the insurance industry software program.

5. How to educate PI attorneys and clients you know how to do the previous four steps.

 

 

Chiropractic Personal Injury Marketing Software:

Colossus

Dr. Paul Hollern Interviews Dr. Matt of PI Institute

YouTube Preview Image

Chiropractic Personal Injury Marketing Show

PI marketing, education and workshops. Dr. Paul Hollern has opened 77 chiropractic offices in 20 states and provides chiropractic education and marketing material

to increase your personal injury cases.

Five steps to PI marketing:

1. Complete knowledge of the three phases of healing of each tissue after an injury.

2. How to quantify the injured tissue using proper diagnostics and cross referrals.

3. How to create an impairment rating which corresponds to traditional medicine.

4. How to write a personal injury report which corresponds with colossus, the insurance industry software program.

5. How to educate PI attorneys and clients you know how to do the previous four steps.

 

Automate Your Chiropractic Personal Injury Marketing

Dr. Paul Hollern Explains How to Automate Your PI Attorney Marketing

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Send a letter of introduction to your local PI attorneys with a captivating headline. In the letter send them to a squeeze page in which they need to give there e-mail in order to receive the benefits your letter suggested. You obviously need to have a headline which captures there attention.

Automate your chiropractic personal injury attorney marketing using the internet. Create a series of videos which explain how you can benefit the PI attorney with your knowledge and services.

Connect those videos using a e-mail auto-responder, sending a brief video once a day.

Your content should be enough to entice the PI attorney to want to contact your for follow up and a presentation on further explanation on how you can benefit them.

You only need a few PI attorneys sending you 2 to 3 PI patients a month to have a significant increase in your PI chiropractic practice.

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